RETAIL STORE
Kenzo is a fashion label known for its folkloric beauty and exotic essence, and based on the travelling memoirs of the designer Kenzo Takada. The brand was found in 1970 when Kenzo opened his first boutique, Jungle Jap in Paris. The store was decorated in a jungle theme decor, where Kenzo sold his handmade collections that captured the joyful spirit of a multicultural brand.
Theme : Luxury
Location : Orchard Gateway
What is Luxury?
Luxury has a rare and unique quality that brings value to who treasures.
Every jungle is unique, a diverse ecosystem of plants and animals of varying shapes, sizes and colors that co-exist simultaneously giving it its distinct character.
The concept for this project is adapted from the essence of Kenzo itself, combining two different cultures and using bold colors that captures the uniqueness of every part of the jungle. The design of teh retail store, just like the jungle, is organic and not in any particular arrangement or pattern. The store also uses canopy-like stands, to display its footwear products, in order to mimic a real jungle.
CONCEPT BOX
LAYOUT PLAN
FRONT ELEVATION
SECTIONAL ELEVATION
3D RENDER
MATERIAL BOARD
